I have one that is still unopened, a queen size. Women, Elberson noted, embraced the convenience of tossing a pair of pantyhose in their cart along with bread and milk, even if the quality was poor. Perfect for this project. The Sunday after Easter the teacher brought Leggs pantyhose containers, the kind that look like large eggs. See more ideas about childhood memories, my childhood memories, vintage ads. Add the mayonnaise, mustard and butter; mix until smooth. $11.97 $ 11. Another designer, Fred Howard, developed the perfect complement to the egg-shaped package—a revolving display that housed the L’eggs shells and nothing else, so stores would be unable to stuff competing pantyhose in the rack. As a monument to retail design, however, it was once stocked in some of the most valuable shelf space in the world: the Museum of Modern Art. L'eggs put its … This became even more apparent as the miniskirt and other slender fashion offerings made hem lines undesirable, and sales of hosiery climbed. The novel developments were the egg-shaped plastic product container, the shift to consignment sales in drug stores and groceries, and the in-store product racks designed to emphasize the egg shape. sold as is due to the age and no returns. Some people used them as holiday decorations, party favors, or planters; Hanes had tremendous marketing success tweaking them in different colors for holiday promotions. Give your legs on the go a firm, toned look with full sheer support in Suntan that last Pantyhose memory: My first memory about pantyhose was when my older cousin received a pair of L'egg's — remember the 1970s egg-shaped containers — … Hanes recorded $120 million in L’eggs sales in 1972 alone. Peel eggs and cut in half lengthwise. Thanks, Tressie He gave it the name “L’eggs” and won over the Hanes executives in an instant. Untreated, the disease can cause a number of health problems. They even released a book offering dozens of craft ideas. Essentials Rectangular Plastic Egg Storage Containers, 12.5x5 in. I can't find a darn thing about it, but I'm sure someone somewhere collects them and knows their history ! But how would they respond to an egg? Place a few seeds in … Feb 6, 2013 - Explore William Sydnor's board "L'eggs", followed by 123 people on Pinterest. At the end of this year I will be opening a time capsule sealed in an egg-shaped pantyhose container by a 12-year-old in the early 1980's, and addressed to his 30-year-old self in 2000. Nice recap. Save my name, email, and website in this browser for the next time I comment. Consumers were captivated by the package, the fact that the product largely held up over time, and the idea that they no longer had to feel obligated to run to a clothing or apparel store in order to replace a torn pair of stockings. Favorite Crumpling the pantyhose in his hand, he realized it could fit inside an eggshell—and eggs, in Ferriter’s mind, were representative of something new, fresh, and natural. $19.99. The plastic shine of the L’eggs egg pantyhose package is instantly recognizable to anybody who browsed grocery, drug, or convenience store shelves during the 1970s and ‘80s. Because they feared department store buyers would revolt, they codenamed the project “V-1” and relegated it to the basement of the Hanes plant in Weeks, North Carolina. Hanes had been sticking with department stores. They originally came in a "egg" shaped container. Cooper Hewitt’s L’eggs egg boasts a black ovoid dome nestled into a cylindrical cardboard collar printed with product information; the hue and size of the pantyhose are easily legible, stacked together on the right of the package. This method is the simplest one to create of the three ideas listed here. 5 out of 5 stars (372) 372 reviews $ 16.00. It was called L’eggs, and it became a piece of retail art. LEGGS SE-Q OFF WHITE. Sorry, your blog cannot share posts by email. the egg container and the box are in excellent condition. These are even better the second day, and keep very well in an airtight container at room temperature. Pantyhose provided a more efficient, all-in-one alternative to the garter belt and individual stockings. […]. It’s a milestone for the brand that once sold their Sheer Elegance pantyhose in plastic egg-shaped packaging designed by Roger Ferriter of the ad firm Dancer-Fitzgerald-Sample. The anecdote describes a flustered Ferriter who, on the morning of his marketing and package design pitch to Hanes, decided his current scheme wasn’t quite creative enough. It sold 23,000 copies in its first month of release. These pantyhose are very sheer in coverage and complete any outfit perfectly. Cooper Hewitt’s L’eggs egg boasts a black ovoid dome nestled into a cylindrical cardboard collar printed with product information; the hue and size of the pantyhose are easily legible, stacked together on the right of the package. FREE Shipping. From shop SmallCrownShop. Ferriter’s idea came to him the morning he was scheduled to make his presentation to Hanes. 00. For those of you that don't have an expensive 3D printer (or access to one) search on eBay for vintage L'Eggs pantyhose containers. They never let you gooooo! In 1995, L'Eggs, maker of pantyhose in egg-shaped containers, opened a store front on the Web, hoping to recapture the 18 to 30-year-old market and show everyone that nylons were the weave of the future. Get the best deals on L'eggs Pantyhoses for Women when you shop the largest online selection at eBay.com. Unknowingly the designer had made this custom typeface design but failed to see what they had done of course he immediately agreed that they put that in purposely. Ultimately, however, the company did away with the capsule in 1991 in order to maximize shipping and retail shelf space, reduce consumer waste, and initiate a new generation of consumers. 97. In my Halloween costumes and school play get ups my mom taught me that a Leggs pantyhose egg container could become frog eyes...and in her crown jewel of creativity…that a radio shack catalog could be transformed into Darth Vader's chest plate control panel…the greatest Darth Vader costume a kid could ever ask or hope for. While a woman might shop for food multiple times a week, she would likely only head to a department store once every month or two. They feature a control top for a smooth look under clothes, and a reinforced toe for durability. From the perspective of Hanes, it was also a shipping hassle: the “dead space” in the egg not taken up by the rumpled pantyhose added to delivery costs. It's about the size of a rugby ball, and weighs 4.6 pounds. Rum extract, widely available during the holidays, is the secret to replicating that classic eggnog flavor. This article makes it sound as though the company just went with the egg from the get-go, but a lot of market research went into the final decision. Almost every student has to participate in an egg drop project at some point, and there are probably almost as many egg drop containers as there have been students required to make them. You can also use an assortment of dried herbs and flowers as filling to create all-natural scented sachets , perfect for freshening up a closet or sock drawer (and helping to deter pests). I guess it’s because including plastic eggs with throwaway pantyhose is wasteful in the same way that the McDLT’s container was. the pantyhose were stored in a smoke-free house. Pantyhose Egg Containers Hide around the house for children to find on Easter. Place a few pieces of tape along the sides of the stack so that the cups do not separate while falling. With Sheer Elegance, L’eggs (a division of Hanes) became the first company to offer non-support pantyhose made with spandex to give the appearance and feel of silk in a more comfortable, form-fitting style. Place in a pastry bag or Ziploc bag with a cut-off corner. they are still in the original plastic egg container. By 1976, they had taken 27 percent of the entire grocery store pantyhose business, virtually double that of their nearest competitor. Despite the fact that L’eggs appeared to be a utilitarian product purchase, the growing eco-consciousness of consumers in the 1980s began to reject the idea that Hanes’s plastic design was good for the environment. It is just one of the many lines created by L’eggs, which in the 1970s redefined women’s hosiery and ultimately introduced a novel approach to branding, packaging, and retail merchandising that matched the innovation of the product it promoted. Click to share on Facebook (Opens in new window), Click to share on Twitter (Opens in new window), Click to share on Pinterest (Opens in new window), Click to email this to a friend (Opens in new window), Nursing Clio Sunday Morning Medicine on January 31, 2016 at 8:10 am, Kathy Dettwyler on January 31, 2016 at 5:18 pm, John Donnelly on October 1, 2016 at 3:37 pm, Tights & Tech: Celebrating 50 Years of L’eggs – Style Meets Story on September 26, 2019 at 8:52 pm. Annual Fund gifts are critical in advancing our mission to educate, inspire, and empower people through design. A slight hint of spandex for added stretch. Ladies' undergarments experienced several radical paradigm shifts in the 20th century. FREE Shipping on orders over $25 shipped by Amazon. Get it as soon as Thu, Nov 19. Place the eighth cup on top of the egg and make sure it gently holds the egg in position. Rachel Hunnicutt is a graduate student in the History of Design and Curatorial Studies program at the Cooper Hewitt, and is a Fellow in the Product Design and Decorative Arts Department. Have fun! Simply snip off the footed area of your pantyhose and fill with baking soda, tie off, then place wherever you need to absorb excess moisture and unwanted aromas. From shop MarymereVintage. Stir in the lemon juice, cayenne, salt and white pepper to taste. $15.00 $ 15. At his memorial service, nine eight-year old children marched up to the altar, not with flowers to cover over the stark reality of death. L'eggs Sheer Elegance Pantyhose Packaging, 1970s; Designed by Roger Ferriter (American, 1932 - 2015); Molded plastic, printed cardboard; Gift of Laura James. Support your active legs as they support you with L’eggs Pantyhose in Size Q. Ditch the control top for a comfortable, soft panty, sheer toe and an active support leg. L'egg Eggs Empty Vintage Plastic Hosiery Containers 14 Eggs MarymereVintage. Cheap to make and distribute, hundreds of companies glutted the market with product. You can also find white plastic eggs used for Easter and such online or at hobby stores. The L'eggs Women's Sheer Energy Control Top Pantyhose come in a convenient pack of 2 pairs. As far as I know, L’eggs no longer sells pantyhose in the egg containers. HANSGO Egg Holder for Refrigerator, Deviled Egg Tray Carrier with Lid Fridge Egg Dispenser Egg Storage Stackable Plastic Egg Containers, 24 Egg Box 4.6 out of 5 stars 3,586 $11.99 $ 11 . $4.20 shipping. Thank you for reading about old pantyhose containers. The L’eggs brand name (complete with egg-inspired lower case g’s) appears at the top left of the design, while the style name, “Sheer Elegance,” is articulated in white script across the middle. But nine eight-year olds, along with their Sunday School teacher, marched right up to that altar, and laid on it an empty egg. –author unknown The product’s success was bolstered by the brand’s novel “direct-to-store” delivery system that supplied stock to merchants on consignment; this meant that retailers didn’t pay until the product was sold, ensuring that product was always visible and available to customers. Hanes also eliminated wholesalers; they sold stores the product on consignment and hired sales reps to maintain the displays. Don't break your breakfast! Hanes knew women wanted pantyhose in grocery stores. The new single-piece cardboard package uses 38% less material than the capsule and consists of a cube topped by a sloping plane, a thoughtful homage to the egg’s ovoid legacy. The one-size-fits-all L’eggs eggs made their debut in 1971. In 1959, single-piece pantyhose made the labor of garters largely a thing of the past. Man-made nylon stockings, introduced at the 1939 New York World's Fair, provided an alternative to silk, which was pleasing to the eye and soft to the touch but tended to run and snag. In 1992, the company unveiled a new, recyclable cardboard package with an ovoid top resembling an egg. The packaging went into production and was available nationally by 1971 (Sheer Elegance was introduced in 1973), and consumers immediately embraced the egg, making L’eggs the best-selling pantyhose brand in the country. What his advertising firm came up with ended up revolutionizing the undergarment industry, and made the grocery store aisle practically competition-proof. Additionally, prior to the conception of L’eggs, hosiery was shaped by stretching material over metal molds and applying heat to cause the hose to take on the silhouette of the ideal female leg. And in 1991 they decided to change the packaging to a small The production of the L’eggs egg spanned two decades, with a brief re-issue in 2014 to celebrate the brand’s “Fabulous after 40” anniversary campaign. Then, pull the other end through the other hole. L’eggs relied on a predominantly female sales and visual merchandising corps to monitor stock and ensure that each store’s products were tailored to its unique demographic. First introduced in 1969, L’eggs brought women’s hosiery out of the specialty shop and to the mass market, providing women with an alternative to the frippery of garters and stockings and simultaneously creating a merchandizing phenomenon that changed not only the hosiery industry but those of package design and visual retailing. Our L'eggs fit your legs! Your email address will not be published. Upon considering the wad of hose in his clenched fist, Ferriter was struck by the idea that the package should resemble an egg, “nature’s perfect package, a symbol of newness and freshness,” which, pun-ily enough, happens to rhyme with “leg.” He added an apostrophe for a “touch of French flair” and this jeu de mots gave rise to one of the most iconic brand logos and package designs to grace grocery shelves in the twentieth century. It’s said that the design […], Your email address will not be published. Post was not sent - check your email addresses! Pull one end of the pantyhose through one corner hole. I used to play with the eggs! My mother did market research on this product before the egg was decided on. Remove the yolks and rub through a fine-mesh strainer into a bowl. Rather than wait, she would purchase undergarments when it was most convenient. An extra egg yolk in the dough and a dusting of nutmeg-sugar yield a cookie that’s custard-like on the inside and crisp on the outside. My first year in graphics design advertising school SCCC the teacher Tom told this same story with the excerpt that while presenting the product the CEO of the panty hose company remarked “I see the two birds you put on the Leggs logo”. CONTACT US: World Organization 2020 Pennsylvania Ave. NW, #2001 Washington, DC 20006 Phone: 1-800-800-2SUN Only 1 left in stock - order soon. L’eggs was the first branded hosiery to be marketed at grocery, drug, and convenience stores, where its egg-shape would have already been familiar to food-shoppers who were further seduced by the brand’s “L’eggs Boutique,” a tall, egg-shaped carousel that displayed twelve dozen pairs of pantyhose and was purposefully unsuited to holding products made by any other brand. The New York State Department of Health (NYSDOH) and local health departments continue to investigate the spread of Lyme disease throughout New York State. In its storage mode, the PowerEgg looks like, well, a large white egg, or the world's largest pantyhose container. It was time for a change. […] A really interesting history of L’eggs. Free shipping on many items | Browse your favorite brands ... Vintage L'eggs Egg Pantyhose Nude Hose Silver Egg Size A NEW Old Stock. When nylon was co-opted for the war effort, women drew “seams” on their legs to replicate the look and then practically rioted when stockings were once again made available. These Essentials™ rectangular plastic egg storage containers are perfect for keeping a dozen eggs fresh, safe, and ready to enjoy. The message was clear: Hanes needed to get its product into supermarkets. Pantyhose were pantyhose. Watch. 5 out of 5 stars (241) 241 reviews $ 10.00. You have more flexibility with container-grown plants, but the same general timeframe is recommended, to take advantage of the full growing season. Bamboo stalks spray across the label at a diagonal, their red knuckles and leaves silhouetted against the black cardboard, insinuating the exotic luxury of wearing a material that “looks and feels like real silk from the Orient.”. I remember that she would walk door to door in different neighborhoods, showing people different packaging designs and asking what people thought of the packaging. 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